RELEVANT CONTEXT
Your ad can reach someone who is actively looking for a solution. We tailor the message to the needs your offer addresses.
NEXT-GENERATION
MARKETING
AYO / CHATGPT ADS
ADSIN CHATGPT.
Reach customers as they look for solutions in ChatGPT. We will prepare your offer, creative assets and campaign, then assess whether the traffic turns into enquiries or sales.
SEE HOW WE WORK01 / WHY NOW
GOODADVERTISINGSTARTSWITHACUSTOMER'SQUESTION.
Which product should I choose? What suits my business? How do these services differ? Conversation helps customers clarify their needs. ChatGPT Ads offers brands a new way to reach people in this context.
These are paid, labelled ads displayed separately from AI answers. The platform determines delivery; buying an ad does not buy a ChatGPT recommendation. At AYO, we prepare the messaging, creative assets, landing page and measurement that guide customers to the next step.
A NEW SOURCE OF TRAFFIC
Assess the potential of an additional acquisition channel. Compare the cost and quality of enquiries with your business goals.
EARLY INSIGHTS
An early test gives you your own data on messaging, costs and conversions, providing a basis for future budget decisions.
02 / IN PRACTICE
FROM QUESTION TO ENQUIRY.
A coherent campaign connects the customer's situation, the ad and the page they reach after clicking. We prepare every element around the same goal.
01 / 03
CAMPAIGN PLAN
The goal, audience and contexts where your offer may be useful. We also agree on the budget and success metrics.
02 / 03
CONTENT AND CREATIVE
Headlines, descriptions and visuals tailored to your offer. We create variations to test different selling points.
03 / 03
LANDING PAGE AND MEASUREMENT
A clear offer after the click, a simple next step and measurement of enquiries or purchases.
03 / PROCESS
TEST FIRST. THEN DECIDE.
We agree on the budget, scope and evaluation criteria. After the test, we explain what to develop, what to improve and whether increasing spend is justified.
ASSESSING POTENTIAL
We review your offer, margins and audience. We check account and market availability, along with eligibility to advertise your category.
TEST PLAN
We agree on the media budget, service scope, ad variations and the metrics used to evaluate the campaign.
PREPARATION
We create the assets and refine the landing page and measurement. Delivery begins after account checks and ad approval.
INSIGHTS AND GROWTH
We analyse costs, traffic quality and conversions. You receive insights and recommendations for future budget and changes.
04 / FAQ
BEFORE WE BEGIN.
01What do ads in ChatGPT look like?+
They are labelled promotional placements displayed separately from ChatGPT answers. An ad may contain a business name, headline, description, image and website link. Selection takes the conversation context into account. Ad spend does not buy a position in organic answers.
02Can my business launch a campaign yet?+
Before launch, we check availability for the billing country and campaign market, the offer category and account status. As the platform continues to develop, we confirm delivery dates after these checks and ad approval.
03What does the service include and how much does it cost?+
We define the scope after reviewing your offer and goal: strategy, copy and creative assets, landing page, campaign setup, measurement and optimisation. Our quote separates AYO's fee from the advertising budget. Any website work is listed separately.
04Why consider a test now?+
It is an opportunity to assess a new source of traffic and gather data for your brand. A new channel does not automatically mean lower costs or higher sales. The test assesses whether the offer, creative and acquisition economics justify further activity.
05How do you measure campaign performance?+
Before launch, we agree on the primary conversion, such as an enquiry or purchase, and how to measure it. We analyse spend, traffic and conversions, as well as enquiry quality for lead campaigns. We combine results with feedback from your team. Clicks alone do not establish profitability.
CHATGPT ADS / START WITH A PLAN